First published at Ambrosia for Heads, 23 September 2017 read the article on the AFH site
Lush, abundant, playful; these three words perfectly describe Paris L.A. Bruxelles the recent project by acclaimed producer (and MC) Alchemist. This project sees him team up with a crew of French-language rappers.
Released via Red Bull Music Academy/Konbini Radio, the project is subtitled: “One Producer, Three Cities, 12 MCs, 1 mixtape, 1 concert,” as it sets up a show on September 27 at Paris’ Trabendo. All samples used for the beats were unearthed in Parisian record stores the past summer, where the Gangrene and Stepbrothers co-founder then recorded the MCs in the Red Bull Paris studios.
Now Eminem’s official DJ, Alc’ has built his reputation as one of Hip-Hop’s best over the past two decades via his collaborations with artists such as the late Prodigy from Mobb Deep, Curren$y, Roc Marciano and Action Bronson.
Unlike the cool minimalism of Alc’s production on classic cuts from Prodigy (see: “Keep It Thoro”), here the producer’s experimental spirit is given free reign. The music remains consistent, while constantly shifting gear.
For those who don’t speak French, there’s still a lot of interest to be found in this record. Perhaps not understanding the words even adds another dimension to the listening experience, in that the often gruff style of the Francophone MCs is taken as just another element in the mix.
Impressive is the way Al’ shifts moods throughout his production, see for example the single “Monnaie,” the title translates as “loose change” with its rehash of 60s Latin-Jazz, in the vein of Cal Tjader, that features Paris MCs Cool Connexion. Another stand-out is the opener, “Montre Suisse” (Swiss Watch) with the vocals of the Belgian duo Caballero and Jean Jass and the scratching of DJ Eskondo.
On social media, a few of the French MCs expressed their gratitude for the chance to work with such a great. The goodwill flows both ways, it seems.
Red Bull Music Academy✔@RBMA
Cet été, The @Alchemist était à Paris pour composer les instrus de la mixtape #PARISLABXL, à découvrir sur http://win.gs/ParisLABruxelles …
10:41 AM - Sep 22, 2017
In a video released by Red Bull Music Academy, Alchemist shared how he appreciated the French capacity to “live life to the fullest.” A lot of the time, he said crate-digging feels like work, but here in Paris, he said, “they say, f*ck it, let’s have some wine.” Heads who tune in to Action’s F*ck That’s Delicious show regularly get to see Alchemist enjoying food, wine, and a musician’s life of exploration.